PORTFOLIO

Who I've worked with

CARBONCLICK

CarbonClick is a New Zealand-founded business that turns carbon offsetting on its head. In a field riddled with dodgy climate projects and greenwashing accusations, CarbonClick’s unique approach gives businesses the confidence to offset their carbon emissions and make a real, positive impact on our planet.

I worked closely with the founders of CarbonClick over a two-year period to shape and deliver the product vision.

Created an actionable product strategy based on CarbonClick's mission and product capability. The clear value proposition resulted in a portfolio consolidation and informed the board and investors, as well as business and technology partnerships.

01 Product strategy

Spearheaded CarbonClick's product function and represented product and engineering at senior leadership and board level. Mentored product and engineering team eg. engineers, product designers, and product analysts.

02 Leadership

Created and maintained the product roadmap and closely worked with the engineering team throughout the delivery process. This included planning, architecture and design, UAT and launching new product features.

03 Product management

Defined and created product design system after company wide brand refresh and led execution through the engineering team. Supported the marketing team with the creation of assets like new icons, graphics and illustrations.

04 Product design

Conducted customer interviews and implemented tools to monitor customer engagement. Established an end-to-end customer lifecycle through integrated platforms like Google Analytics, Hubspot, AppCues, MixPanel and Stripe for subscription management.